National retail expert puts the spotlight on Wakefield

Kate Hardcastle, founding partner of Insight with Passion, will demonstrate how businesses can react to the changing needs of the customer, offering advice on improving customer service and increasing sales on Wednesday April 20.

The three-hour workshop, which takes place from 9.30am-12.30pm is free for Welcome to Yorkshire members and is ideal for all consumer facing businesses, particularly those in retail, manufactured goods, leisure, travel, food & drink and entertainment.

Since teaming up with Welcome to Yorkshire, Kate, who is respected nationally and internationally and is a regular contributor and industry commentator, has advised over 2,000 firms across the county.

Kate said: “We have partnered with Welcome to Yorkshire for four years, delivering business improvement workshops and seminars across the county. These workshops have created much needed support and advice to a wide variety of businesses – glamping start-ups to established manufacturers – and have assisted Yorkshire businesses to survive and thrive.

“This partnership has a personal resonance for me, demand from clients takes me all over the globe, but as a proud Yorkshire woman, it’s a delight to meet and support so many fantastic local businesses.”

Sara Hassan, Marketing Manager at The Ridings Shopping Centre said: “We are pleased to be hosting Welcome to Yorkshire’s business workshop. 2016 brings a more self-educated consumer than ever before, but with guidance from Kate, retailers will have the knowledge and skills to adapt to their ever changing needs.

“We have no doubt that the workshop will prove popular, so make sure you book early to avoid disappointment.”

The business improvement workshop is one of several being held in 2016 and forms part of a project that was launched by Welcome to Yorkshire to help businesses in the district to become market leaders.

For further information on the Lights, Camera, Action workshop and to book your place, visit https://www.eventbrite.co.uk/e/kate-hardcastles-lights-camera-action-workshop-wakefield-tickets-23034722475

For non-Welcome to Yorkshire members, please contact Philippa Kelly on 0113 3223564 or [email protected]

For further details about The Ridings Shopping Centre, please visit www.ridingscentre.com.