Yorkshire Air Ambulance calls on businesses, schools and communities to turn Yorkshire yellow this July
Yorkshire Air Ambulance (YAA) is inviting businesses, schools, community groups and individuals to turn Yorkshire yellow this July by taking part in its annual Yellow Yorkshire campaign.
Taking place from July 6 to 12, Yellow Yorkshire encourages people to show their support for the charity by embracing all things yellow, whether that's decorating shop windows and offices, hosting workplace dress-down days, organising bake sales or creating eye-catching displays in schools and communities.
The week-long campaign aims to raise awareness of Yorkshire Air Ambulance's lifesaving work while bringing people together to support the independent charity, which relies entirely on public donations to keep its helicopters flying and critical care team responding across Yorkshire.
Already, 28 organisations have signed up to take part, with Yorkshire Air Ambulance hoping even more businesses, schools and community groups will join the campaign before the week begins.
Tessa Klemz, Regional Fundraising Manager for North and East Yorkshire at Yorkshire Air Ambulance, said: "Yellow Yorkshire is all about bringing people together to celebrate and support a service that belongs to everyone across Yorkshire.
"Whether you're organising a dress-down day at work, decorating a shop window, hosting a bake sale or encouraging your school to get involved, every activity helps raise awareness of Yorkshire Air Ambulance and the lifesaving care our crews provide every day.
"We've already seen some fantastic creativity from our supporters, and we'd love to see even more businesses, schools and communities join us in turning Yorkshire yellow this July."
To register your involvement in Yellow Yorkshire or find out more visit www.yaa.org.uk/yellow-yorkshire-2026http://www.yaa.org.uk/yellow-yorkshire-2026.